VIDEO MARKETING & ADVERTISING

VIDEO MARKETING & ADVERTISING NEWS

Create an Effective Video Ad for Your Small Business

Create an Effective Video Ad for Your Small Business

Video marketing is a strategy that every small business owner should consider. Not only is this form of marketing effective…

Consumers Most Influenced by Social Media Ads

Consumers Most Influenced by Social Media Ads

Global survey shows nearly three-quarters (74%) of respondents are influenced by social…

Local Video Advertising – How To Win

Local Video Advertising – How To Win

Since the emergence of YouTube in 2005, the prevalence and impact of…

video marketing 2022

Video Marketing Trends To Watch

Video marketing is the future of marketing. In the past, marketing was…

Future of Video Marketing

Future of Video Marketing

Video has been consumers’ favorite method of content delivery for some time…

Facebook Ads Facebook Advertising Video Videos

Digital Ad Spending Surges

These are boom times for digital advertising. While the pandemic battered the…

Digital Video Surpasses TV in Ad Spending

Digital Video Surpasses TV in Ad Spending

Since we started tracking Canada’s ad market more than a decade ago,…

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The Trick to Marketing Your Business

Marketing is the primary challenge of every business. A brilliant idea will fail…

social media trends video 2020

Social Media Trends to Watch

The last decade has seen social media solidify into thriving, multifaceted communities where more…

social media marketing boomer gen x z

Market to Multiple Generations on Social Media

When it comes to social media marketing, there are many factors that contribute…

Facts About Video Ads

Facts About Video Ads

If there’s one thing any marketer should know in 2017, it’s this: video marketing works.…

Pinterest Gets In On The Video Ad Game

Pinterest Gets In On The Video Ad Game

Pinterest Inc. is starting to offer video advertising on its image-based social…

Facebook Video Views Hit All Time High

Facebook Will Dominate Advertising For Years To Come

Despite the seemingly high bar set, Facebook’s second quarter earnings blew past…

Video Spending on Social Platforms Rising Fast

Video Spending on Social Platforms Rising Fast

Ever since Facebook began selling autoplay video advertising in 2014, the other…

YouTube Tweaks, Expands Video Ad Format

YouTube Tweaks, Expands Video Ad Format

Google says it’s ditching the name for its YouTube video ad format,…

Instagram Pushes Further Into Video Ads

Instagram Pushes Further Into Video Ads

Instagram is pushing further into video ad formats, adding video to the…

YouTube Launches 6-Second “Bumper” Video Ads

YouTube Launches 6-Second “Bumper” Video Ads

YouTube has added a short-form video ad option to its lineup. Called…

71% Of Marketers To Run Video Ads On Social Media This Year

71% Of Marketers To Run Video Ads On Social Media This Year

70.8% of marketers are planning on running video ads on social media…

Online Video Advertising Spends Increase 43%

Online Video Advertising Spends Increase 43%

Online Video Advertising Spends On The Rise The year saw many more…