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Calgary Video Production

Friday, 24 April 2015 by BizBOXTV

Calgary Video Production

BizBOXTV is the choice of thousands of Calgary businesses when it comes to pro Calgary Video Production services. Online video is accessible 24/7, and available on many different platforms in today’s digital world. This means your communications, video marketing and video advertising goals are evolving, as they should be. It is 2015 after all!

 

BizBOXTV Calgary Video Production services offer your business and brand the opportunity to stand out from the crowd, with digital video productions that quickly and powerfully communicate your core messages to encourage your target audience to take the next steps in the brand awareness or buying process.

 

Having produced thousands of videos for local Calgary video production clients, BizBOXTV knows how to tell your brand story so your target consumer audience will watch, and then take the desired action. With BizBOXTV Calgary Video Production, we thrive on making the process quick and easy, from start-to-finish and are able to meet even the tightest deadlines. Fully scaleable to meet a wide range of budgets, we have worked with virtually all sizes and types of businesses to meet their Calgary Video Production needs. We work with you to develop an overall messaging strategy and then bring your ideas to life so you too, can realize the power of BizBOXTV video.  Regardless of the style of video you are looking to create, or it’s intended use, BizBOXTV video is the best way to communicate any message in today’s digital world.

 

Beyond BizBOXTV Calgary Video Production services, we also work with hundreds of forward thinking businesses and brands when it comes to their Calgary Advertising & Calgary Marketing needs. We do this via BizBOXTV Video Advertising and Video Marketing. Imagine: your message, put directly in front of your target audience, with real-time measurable results. You’d be hard pressed to find a better marketing and advertising method that converts better than BizBOXTV video marketing and advertising does.

If a picture is worth a thousand words; video is worth a million more.

 

Contact us today to get a quick quote for your Calgary Corporate Video Production or Calgary Video Marketing & Calgary Video Advertising needs.

BizBOXTV: Calgary Video Production

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  • Published in Calgary, Video
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Advertising

Saturday, 31 May 2014 by BizBOXTV

Advertising – BizBOXTV Video Advertising

Are you looking for a great way to Advertise your business?
Whether you have a local, national or international business, BizBOXTV offers a quick, easy and powerful way to get your business seen by it’s target demographic.

If you’ve been spending most of your hard earned marketing + advertising dollars and seeing little results, it’s time to reevaluate and consider the power of online video advertising.
Trusted by thousands of businesses and brands of all sizes for their marketing and advertising needs across the country, BizBOXTV knows how to tell the right story that engages your target audience.

VIDEO: DIGITAL vs TRADITIONAL ADVERTISING : Is Radio, TV, Print OR Online Video best to advertise your business?

“I invite businesses thinking about digital video and adding that to their advertising mix ~ there is a real opportunity to challenge what you conventionally do.”

Summary:
– All traditional forms of advertising are on the decline, as is the ROI associated with each method; TV, Radio, Print.
– Traditional advertising can’t offer the one key thing digital video advertising can can: accurate measurement.
– There is a massive shift away from traditional media to ‘media you can measure’, i.e. – digital advertising.
– BizBOXTV video advertising offers real-time results, meaning you can almost immediately see whether or not your ad is working + tweak until you get the powerful results you deserve.
– Shifting money away from traditional advertising to online video campaigns means a higher quality, more effective reach at a lower cost.
– With the digital opportunities that exist for brands and businesses today, connecting with your target audience is easier and more effective than ever.

“You have immediate access to enormous amounts of information to be able to make real time decisions when it comes to product development, launching of campaigns, interacting with your customers. Speed is the greatest advantage and now it’s an equalizer, regardless if you’re a multinational corporation or a start-up…”

Video by: BizBOXTV  Advertising – Serving Business Clients Across CANADA (Calgary, Edmonton, Toronto, Vancouver and more) + NORTH AMERICA!

Advertising - Video Advertising BizBOXTV

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  • Published in Video Advertising
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Video Production Calgary – Thousands Of Videos Created For Innovative Businesses

Tuesday, 01 April 2014 by BizBOXTV
video production calgary

Video Production Calgary – Thousands Of Videos Created For Innovative Businesses

The rumours you’ve heard are true: BizBOXTV broadcasts the BEST local businesses + brands!
+ we do it via our innovative approach to Digital Video Production Calgary!

BizBOXTV is an innovative digital media company that, for the first time ever, gives businesses the ability to bring their story to the masses in a creative, professional & affordable way. BizBOXTV is Mastering the Power of Video through the Immense Reach of the Internet. Backed by a dedicated group of professional journalists, camera experts, editors, marketers and advertisers, BizBOXTV is committed to producing quality video that informs, engages & entertains. Our team knows the best way to capture the essence of who you are & what you do, and we do it through creative storytelling, and targeted online distribution. Bottom line: BizBOXTV puts your business in front of consumers searching for what you offer.

BizBOXTV offers a variety of customized solutions to suit specific marketing and advertising needs for businesses of all sizes and industries.
Whether you are interested in single video for a website, or an all-inclusive video marketing or video advertising solution – BizBOXTV has something for you.

video production calgary

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  • Published in Video Advertising, Video Marketing
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Online Evolution: 2013 – The Year of Brand Advertising

Monday, 22 April 2013 by BizBOXTV

For marketers, 2013 marks a shift in online advertising—to bigger budgets, sounder metrics and a continuing focus on brand advertising that we identified last year. According to the 2013 Online Advertising Performance Outlook, a report produced jointly by Vizu, a Nielsen company, and the CMO Council, advertisers are changing how they view the online medium. Long the bastion for direct response, marketers are now embracing online for branding purposes aimed at shifting consumer perception.

In 2013, advertisers project brand ad spending to grow more quickly than direct response. Sixty-three percent of marketers project that the dollars allocated to online brand advertising will grow in 2013, and one in five believes the increase will exceed 20 percent. These numbers are in line with what Vizu saw in marketers’ 2012 projections, demonstrating continued momentum on this front.

Roughly half (51%) of marketers also expect spending on direct response to increase in 2013. One in four stated that increase will exceed 20 percent; however, 41 percent say their digital direct response advertising budget will stay the same as last year.

While brand marketers are projecting overall growth in brand ad spending in 2013, they are also predicting their spending in particular digital channels will grow faster than others. Nearly three-quarters (70%) of brand marketers plan to increase their use of social media in 2013, followed closely by mobile advertising (69%) and video advertising (64%).

These numbers are all up from 2012 projections, indicating a continued shift toward the channels where consumers are spending an ever-increasing amount of their time. And the brands aren’t alone in their thinking. Agencies are also projecting growth in mobile advertising (81%) and video advertising (73 percent), followed by social (57%).

There’s no doubt that digital advertising is on the rise as more advertisers and agencies begin to understand and accept the opportunities the medium brings. How they use digital, however, will continue to evolve.

via Online Evolution: 2013 Marks the Year of Brand Advertising.

Calgary Advertising

Calgary Advertising – BizBOXTV Video Ads

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  • Published in Video Advertising
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Advertising – Local & National Online Video Ads

Monday, 22 April 2013 by BizBOXTV

What makes BizBOXTV the premiere Advertising choice for businesses across Canada?

Two words…. Video Analytics.

No other advertising medium compares with the power of online video advertising.

The proof is in the #’s…

Online Shoppers Love Video Ads

  • “Research suggests that once consumers start watching video ads —  purchase conversion rates skyrocket..”

  • “66 percent who watch videos more than once will eventually purchase something.”

  • “YouTube, obviously, is the most-watched source of product videos. Facebook — not traditionally known as a video medium — is a huge source of videos, too.”

TV-ad market: intense competition from online video

  • “Both broadcast and cable television are facing more intense competition from online media, including online video advertising outlets..”

  • “Ratings declines have some marketers rethinking their ad-buying strategies.”

  • “Advertisers have seen a significant shortage of ratings, and some are willing to take some money and move it online”As the entire marketing and advertising landscape is in the midst of a huge digital shift, BizBOXTV is in a unique position to work with innovative businesses and brands who want to get and stay ahead of the curve. We have worked with amazing clients in Calgary, Edmonton, Toronto & in cities across Canada and North America over the past four years for their Advertising needs. BizBOXTV is looking forward to growing and evolving with this ever-changing media landscape to be able to offer our clients the most innovative approaches to getting what they want, as well as getting the most value out of their advertising dollars. Our finger is on the pulse of where Calgary businesses need to be these days to get in front of consumers searching for what they offer.

No other Advertising medium compares with the power of online video advertising.

Contact us today to put the power of video to work for your business / brand, whether you want to target the local Calgary advertising market, or go National or International.

You’ll be glad you did… and that’s a BizBOXTV guarantee.

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  • Published in Calgary, Video Advertising
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Audi Q7 – Glenmore Audi

Wednesday, 10 April 2013 by BizBOXTV

calgary advertisingcalgary businesscalgary car dealershipcalgary marketingcalgary online videocalgary videocalgary video productioncalgary youtube videoglenmore audiinternet videoweb video
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  • Published in Automotive Marketing, Calgary, Video
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Pitching your business to the media? Digital’s the way to go.

Thursday, 28 March 2013 by Lisa Ostrikoff
social media video

If you’re a small business trying to figure out how to get your story out there, the digital world we live in offers amazing opportunities. From social media to content creation to the distribution of video segments, the options are more exciting than ever before.

However, if getting mainstream media on board with your brand and its story is your goal, there are a few things to consider.

I was recently interviewed for an article about the last time someone ‘wowed’ me with a media pitch, and what made his or her PR approach ‘unique and memorable.’

Sadly, I had to respond that in my near decade-long news career, not one approach stood out. I recall often cringing at the amount of money spent on fancy folders and press kits that would arrive daily, and usually go straight into the recycling bin.

Why? As a news director and reporter, I was already busy pursuing stories I was working on, so the chances of me looking through a fancy, 20-page document were slim to none. Mostly, none.

If getting your business in front of major media is your goal, the digital era has opened up an entirely new and exciting world for you. Here’s some advice:

The death of the press release

Old-school lingo and traditional format press releases don’t work, unless it’s a slow news day, but that shouldn’t be your intention. If you are working with an agency that recommends and charges for such things, fire them. As digital media continues to evolve, how you speak to them needs to evolve, too.

Go digital


News directors, assignment editors and reporters are becoming more and more available via social media. If you compare sending a press release to an already-overstuffed generic news inbox with being able to talk directly to decision- makers, the choice is obvious.

Sure, it takes more work to figure out who you need to talk to, and what their Twitter and Facebook IDs are, but the return on the investment of your time is well worth it.

Just make sure that your social media feed backs up the story you are trying to sell. It’s easy to confirm or discredit a person’s expertise with a few clicks of the mouse.

Be a storyteller

If you want media coverage, think like a storyteller. Pitch your story in a way that will resonate with reporters. Regardless of what medium you use, if you can make the decision-maker visualize how your story can come together and how it will be told, you have made their lives easier and, therefore, increased the likelihood of your story getting picked up.

Why is your business interesting? What value does it offer? Why should people care? These are a few basic questions that should spark some answers when it comes to creating and selling your story.

Online video works


We live in an increasingly visual, interactive and engaging online world. Online video is still relatively new as a communication medium, and not yet widely used as far as media relations go. (This will soon become the expected norm, mark my words).

So, if you want to really stand out and ‘wow’ a decision maker at a news outlet, use video to tell or introduce your story. Video engages and can sell a story like no other medium available today.

My company has had many clients say the use of video has been the most effective tool in their media kits. Others have had media approach them after coming across their businesses’ online video story. It would be nice to have media come after you, rather than the other way around, wouldn’t it?

Like it or not, the face of media relations has changed. It’s impossible to talk about a PR campaign and not mention the use of social media or video these days. Make a few basic tweaks to your strategy and you’ll be well on your way to additional exposure for your business, whether it comes from traditional or new media approaches.

 

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  • Published in Lisa Ostrikoff - The Globe And Mail, Social Media Video, Video Production
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“AUDI DRIVE” … It’s Your Turn Calgary! – Calgary Video

Sunday, 17 March 2013 by BizBOXTV


Calgary Video: “AUDI DRIVE” … It’s Your Turn Calgary!

Are you ready to get your Audi Drive on, Calgary?

In the fourth edition of our passion-fueled “Audi Drive”  videos, we hear from one of our great Audi customers who shares his passions for this great city… as well as some of his great business success tips & we find out how his Audi fits into his lifestyle. “My Audi A4 is there for waiting for my next ride; my customers understand that the brand promise of Audi is something I try to capture in my business.”

Audi Drive… its YOUR turn!

The Spring has Vorsprung Sales Event is now on at Glenmore Audi & Royal Oak Audi dealerships in Calgary. With savings of $2750 on every instock model and low finance and lease rates… it’s time to get your Audi Drive on in Calgary.

www.glenmoreaudi.com
www.royaloakaudi.com

Calgary Video

Calgary Video : BizBOXTV

 

How effective is video advertising on the web? Conversion rates for regular web ads can be tiny — 1 percent or less.

But recent research suggests that once consumers start watching video ads — especially videos that include product demonstrations — purchase conversion rates can skyrocket.

More than half of consumers feel more confident in their purchases after watching an online video, and 66 percent who watch videos more than once will eventually purchase something, according to stats compiled by eMarketer.

“Fully 85% of those polled said they would watch a video that educated them about a product they were interested in for at least 1 minute. However, the percentage of customers willing to spend a minute watching a video that specifically lacked a demonstration dropped to 65 percent,” eMarketer wrote.

It’s no surprise where viewers are seeing these ads. YouTube, obviously, is the most-watched source of product videos.

But Facebook — not traditionally known as a video medium — is a huge source of product demo videos, too.

According to a May 2012 survey by Google and Compete (the online traffic measurement service), apparel shoppers turned to consumer-generated video content even more than marketer-produced video.

And how do people feel about these ads? They like them, a lot.

The Google/Compete survey showed that 25 percent of online shoppers who used video for research made multiple purchases; whereas only 16 percent of other shoppers who did not use video.

via Online Shoppers Love Video Ads – Business Insider.

 

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  • Published in Automotive Marketing, Calgary, New Releases, Video
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It’s time to get your “AUDI DRIVE” on! Calgary Video

Sunday, 17 March 2013 by BizBOXTV

Calgary Video: It’s time to get your “AUDI DRIVE” on!
This Spring… make success your mantra, Calgary!

In the first edition of our great “Audi Drive” videos, hear one  of our long time Audi customers share his passion for life in Calgary… hear him speak his business success mantra & discover how his Audi fits into his lifestyle… because that’s what it’s all about.

Want to get your Audi Drive on, Calgary? Now is the perfect time: The Spring has Vorsprung Sales Event is now on at Glenmore Audi & Royal Oak Audi Dealerships in Calgary. With savings of $2750 on every in-stock model and low finance and lease rates… it’s time to get your Audi Drive on in Calgary.

www.glenmoreaudi.com
www.royaloakaudi.com

 

Calgary Video

Calgary Video : BizBOXTV

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  • Published in Automotive Marketing, Calgary, Video
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“AUDI DRIVE” It’s Your Turn! Calgary Video

Sunday, 17 March 2013 by BizBOXTV

Calgary Video: “AUDI DRIVE” It’s Your Turn!

This Spring… make success your mantra, Calgary!

In the second edition of our “Audi Drive” videos featuring successful Calgarians, hear one of our long time Audi customers share his passions for life and business… hear him speak his own success mantra & discover how his Audi(s) fit into his diverse lifestyle. *He has THREE! 🙂

It’s time to get your Audi Drive, Calgary!

… & Now is the perfect time: The Spring has Vorsprung Sales Event is now on at Glenmore Audi & Royal Oak Audi dealerships in Calgary. With savings of $2750 on every in-stock model and low finance and lease rates… it’s time to get your Audi Drive on!

www.glenmoreaudi.com
www.royaloakaudi.com

Calgary Video

Calgary Video : BizBOXTV

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  • Published in Calgary, Video
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