DIGITAL & SOCIAL MEDIA NEWS
Embracing Innovative Online Video
In today’s fast-paced digital world, video marketing is an important strategy for businesses aiming to captivate audiences and stand out…
Consumers Most Influenced by Social Media Ads
Global survey shows nearly three-quarters (74%) of respondents are influenced by social…
Local Video Advertising – How To Win
Since the emergence of YouTube in 2005, the prevalence and impact of…
Video Marketing Trends To Watch
Video marketing is the future of marketing. In the past, marketing was…
Digital Ad Spending Surges
These are boom times for digital advertising. While the pandemic battered the…
Digital Video Surpasses TV in Ad Spending
Since we started tracking Canada’s ad market more than a decade ago,…
Social Media Trends to Watch
The last decade has seen social media solidify into thriving, multifaceted communities where more…
Facts About Video Ads
If there’s one thing any marketer should know in 2017, it’s this: video marketing works.…
Pinterest Gets In On The Video Ad Game
Pinterest Inc. is starting to offer video advertising on its image-based social…
Facebook Will Dominate Advertising For Years To Come
Despite the seemingly high bar set, Facebook’s second quarter earnings blew past…
Video Spending on Social Platforms Rising Fast
Ever since Facebook began selling autoplay video advertising in 2014, the other…
YouTube Tweaks, Expands Video Ad Format
Google says it’s ditching the name for its YouTube video ad format,…
Instagram Pushes Further Into Video Ads
Instagram is pushing further into video ad formats, adding video to the…
YouTube Launches 6-Second “Bumper” Video Ads
YouTube has added a short-form video ad option to its lineup. Called…
71% Of Marketers To Run Video Ads On Social Media This Year
70.8% of marketers are planning on running video ads on social media…
Online Video Advertising Spends Increase 43%
Online Video Advertising Spends On The Rise The year saw many more…
Why Professional Video Production Matters
Professional Video Production The professional video production world is evolving faster than…
Social Media Video
Social Media Video – Hot In 2016 🔥 Social Media Video = Social…
Synced Facebook & Instagram Ads – The New Normal?
Advertisers have their best chance yet to double flank consumers on social…