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YouTube Says The Battle With TV Is Already Over

Thursday, 02 May 2013 by BizBOXTV

Tele-what? YouTube touts itself not as a TV alternative, but a new-generation video platform

NEW YORK (AP) — YouTube vs. TV? YouTube says the battle — if there ever was one — is over.

In a flashy presentation to advertisers Wednesday night, Google Executive Chairman Eric Schmidt declined to forecast that Internet video will displace television watching. Instead he declared: “That’s already happened.”

Schmidt said “the future is now” for YouTube, which recently passed the milestone of 1 billion unique visitors every month. But, he added with the Third World in mind, if you think that’s a large number, “wait until you get to 6 (billion) or 7 billion.”

Schmidt and YouTube, which billed the event as a “brandcast,” shifted away from the video platform’s relationship to TV. A year ago, YouTube seemed to have its sights set on reinventing television by funding the launch of more than 100 channels from well-known media brands and Hollywood personalities.

But that initiative went unmentioned at Wednesday’s presentation, held at a Lower East Side pier as part of a week of “NewFronts,” (digital media’s version of the TV tradition of promoting programming and selling ads). Though the model for the evening was TV, YouTube used it to distinguish itself as something entirely different.

“It’s not a replacement for something that we know,” said Schmidt. “It’s a new thing that we have to think about, to program, to curate and build new platforms.”

via YouTube Says The Battle With TV Is Already Over – Business Insider.

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1st Web site brought back to life

Tuesday, 30 April 2013 by BizBOXTV
marketing video production calgary edmonton toronto BizBOXTV

A quick history lesson for readers.

In 1989, British physicist Tim Berners-Lee invented what would be called the “World Wide Web.” The first trials were held in December 1990 at the laboratories of CERN, the major research laboratory in Geneva that’s better known today as the home of the Large Hadron Collider.

On April 30, 1993, CERN published a statement — on the Web, no less! — that made the technology behind the World Wide Web available on a royalty-free basis. (Specifically, this was the software required to run a Web server, a basic browser, and a library of code.)

And thus the modern public Web was born, at info.cern.ch.

The first Web site in the world was, understandably, dedicated to the World Wide Web project itself. (For Apple geeks reading this, it was hosted on Berners-Lee’s NeXT computer.) The Web site described what the Web was and instructed how to access others’ documents.

That original NeXT machine is still at CERN, but the world’s first Web site is no longer online at its original address.

via First-ever Web site is brought back to life | Tech Culture – CNET News.

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