Businesses Flock To Facebook Video
Odds are that you don’t need stats to prove video is exploding on Facebook, however. Just scroll through your own…
Why Online Video Needs To Be In Your 2015 Budget
Online Video needs to be in your budget in 2015 & beyond. Here’s why: Digital has surpassed all forms of…
VIDEO MARKETING & ADVERTISING NEWS
Bottom Line: Online Video Increases Conversions
According to new consumer research from the e-tailing group and Invodo, 57%…
Report: Online video increasingly drives consumer purchases
Shoppers more likely to buy products after viewing them online. Shoppers who…
Pitching your business to the media? Digital’s the way to go.
If you’re a small business trying to figure out how to get…
TV-ad market: intense competition from online video
Broadcast-television ratings have dropped sharply this season. And that, combined with the…
Facebook Video Production: Views Hitting All-Time Highs
Facebook reached a new high last month with almost 558 million video…
Online Video Viewers Tune In During Primetime
It should come as no surprise that the prime time for online…
Business owners need to ‘evolve or die’.
The expression ‘evolve or die’ always felt a little over-the-top to me,…
Want to ‘wow’ customers? Stop asking them to buy stuff.
My last column on brand journalism sparked some great discussion and more…
The 7 Mistakes Made By Web Video Advertisers
Clicks do not equal success: Previously, advertisers were mostly interested in whether…
How to Use 15 vs 30-Second Pre-Roll Ads for Ecommerce Retargeting
Similar to television advertising, the most effective lengths for in-stream online video…
Online Shoppers Love Video Ads
How effective is video advertising on the web? Conversion rates for regular…
Bring Your Business to Life – YouTube Video Production
Tell your business story, engage with your customers, and track your success……
Funds previously for print being shifted to social & video content
Marketers continue to spend more on custom content, according to a recently released study from the Custom Content Council. On…