YouTube Stats: MASSIVE ↑ IN WATCH-TIME, MOBILE TRAFFIC & ADVERTISING SPENDS
YOUTUBE STATS: MUST-KNOW FOR MARKETERS Google recently announced it’s Q2 2015 results, and the report should convince any smart marketer that YouTube has a massive place in the now, and the future of online video consumption. Here are some of the key highlights critical for businesses to understand: YouTube Watch Time has increased by 60% year-over-year The […]
Facebook Video Ads Taking On YouTube
FACEBOOK VIDEO ADS: a game changer Facebook is stepping up it’s video ad game in a big way. The social media giant has announced advertisers will only be charged if a video is viewed for at least 10 seconds vs being charged after a video would auto-play in the newsfeed for at least 3 […]
Online Video Advertising On The Rise
Agency Survey: Online Video Advertising On The Rise In Canada Online Video Advertising is catching up with the levels of online video content consumed by Canadians, according to a new study from BrightRoll and IAB (Interactive Advertising Bureau of Canada). A survey of 100+ marketing & advertising agency execs reveals that 1/3 of agency requests […]