YouTube reportedly nears launch of paid channel subscriptions
YouTube reportedly could launch its paid subscription service for some of its specialist video channels as early as this week. The a la carte service, which could involve as many as 50 video channels, would allow single channel subscriptions for as little as $1.99 a month, people familiar with the plan tell The Financial Times. […]
Funds previously for print being shifted to social & video content
Marketers continue to spend more on custom content, according to a recently released study from the Custom Content Council. On average, companies allocate 39 percent of their marketing, advertising and communications budgets toward content creation. While spending on all types of marketing rose 9.2 percent between 201 2 and 2013, there is an increasing push […]
Twitter’s video-sharing Vine exploded 200% last month
Traffic to Twitter’s video-sharing network Vine exploded last month, making Vine.com one of the fastest-growing sites in America. Vine hit second place on Compete.com’s fast mover list for April, surpassing two million unique visitors to the website alone. “We may be witnessing the rise of Twitter’s recently acquired Vine,” Compete.com’s Conor O’Mahony said in an […]
LinkedIn Introduces Video to Professional Profiles
You can now add video to professional profiles on LinkedIn, according to the LinkedIn Blog. With this new feature, you can now “tell a story” through video as you look for professional connections or a new job or whatever you use LinkedIn for. Getting noticed is obviously a competitive business, and video is obviously sweeping […]