Twitter Unveils Huge Video Strategy
Twitter CEO Dick Costolo and his team are launching a new video content promotion tool called Twitter Amplify. The launch partners include A&E, Bloomberg TV, Clear Channel, Discovery, MLB, New York magazine, NCM, PGA Tour, The Audience, Time Inc., Vevo, Vice, Variety, and Warner Music Group. The new product allows media companies to push small […]
Online Video: more popular than Facebook & Twitter by 2017
Online video isn’t just growing fast, it’s growing faster than any other type of consumer service offering – and soon it’s going to be even more popular than Facebook, Twitter and Co, according to Cisco’s new Visual Networking Index forecast. The newest edition of Cisco’s data-heavy report on how we all spend our time and […]
All of your posts, shares and ‘Likes’ tell a story. What’s yours saying?
Consider this: anyone, strangers included, can tell a great deal about you via your digital footprint; that is, the trail you leave behind as you share updates, post pictures or check into places. It’s likely that you’re broadcasting what you look like, where you work, where you’ve been, who you know, what you like to […]
Why Are Moms So Social?
US moms continue to increase their social media usage. According to a March 2013 study by comScore for online parenting resource BabyCenter, more than 90% of US mom internet users reported using social media on a regular basis. BabyCenter estimated that 20% more moms used social media in 2013 than did so in 2010. At […]
Twitter Advertising Now Open to All US Users
Twitter advertising now has options for all U.S. users. The company had previously made advertising on the platform invite-only. Twitter advertising was first introduced in 2010, and has been expanding advertising on the social network ever since. Most recently, Twitter opened its advertising API to third parties, which will let larger advertisers create more sophisticated […]
Nielsen Knows How Much Time You Waste On Facebook, Twitter
According to a study by Nielsen Online, users spent 13.9 billion minutes overall on Facebook alone in April 2009, a statistic that’s up a whopping 700 percent from the 1.7 billion minutes calculated at the same time a year earlier. It’s another sign of Facebook’s exploding popularity, and not a bad statistic for a social […]