DIGITAL vs TRADITIONAL ADVERTISING
Radio, TV, Print OR Online Video best to advertise your business? “You’re seeing a massive shift from traditional media into media you can measure….”
TV-ad market: intense competition from online video
Broadcast-television ratings have dropped sharply this season. And that, combined with the weak economy and competition from other media, augurs badly for the spring ad-sales market, ad buyers and analysts say. More TV ad dollars are expected to move to cable channels, a shift that has accelerated in the past couple of years. But both […]