DIGITAL vs TRADITIONAL ADVERTISING
Radio, TV, Print OR Online Video best to advertise your business? “You’re seeing a massive shift from traditional media into media you can measure….”
Digital Ad Effectiveness Improves, Ad Dollars Following
When it comes to digital advertising, we often spend our time pouring over data in order to create planning, modeling, targeting and buying efficiencies. It’s very easy to get caught up in the process when, in the end, all anyone wants to know is “did it actually work?” TV has historically controlled the lion’s share […]