Digital Video Ads – Maximize Your Investment
According to eMarketer, digital video ads are the fastest-growing area of programmatic investment—it will grow 204 percent this year. In addition, viewability rates are also on the rise, says Q4 2014 research by Integral Ad Science. The percentage of U.S. online video ads that were in-view that quarter reached 39 percent, a 9 percentage point […]
Pro Video Production Provides Great ROI
Video Production Provides Great ROI There’s no question: professional online video production & marketing helps businesses increase their brand awareness, generate genuine buzz, and increase sales. What’s becoming more evident is just how much of a difference it makes, which is reflected in the results of the latest industry studies. One of the latest, released this year […]