Online Evolution: 2013 – The Year of Brand Advertising
For marketers, 2013 marks a shift in online advertising—to bigger budgets, sounder metrics and a continuing focus on brand advertising that we identified last year. According to the 2013 Online Advertising Performance Outlook, a report produced jointly by Vizu, a Nielsen company, and the CMO Council, advertisers are changing how they view the online medium. […]
Why Your Business Needs Video Testimonials
Whether your company is selling a product or service, professional video testimonials have the power to swing purchasing decisions in your favour in a big way. Here’s why: Consumers have a voracious appetite for video Video consumption is increasing year after year: 92 per cent of Canadians now tune in at home or work, according […]
Bottom Line: Online Video Increases Conversions
According to new consumer research from the e-tailing group and Invodo, 57% of online consumers feel more confident when watching product videos before making purchases online. This is an increase of nearly 10% over last year’s online video survey. Confident shoppers are happy shoppers, and online video helps to create positive sentiments towards your brand. […]
Report: Online video increasingly drives consumer purchases
Shoppers more likely to buy products after viewing them online. Shoppers who view online video are “174 percent more likely to purchase” than viewers who don’t, according to a research white paper developed by invodo, which said the online viewing trend will mature and explode in 2013. The white paper, entitled “Video Statistics: The Marketer’s […]
Audi Q7 – Glenmore Audi
TV-ad market: intense competition from online video
Broadcast-television ratings have dropped sharply this season. And that, combined with the weak economy and competition from other media, augurs badly for the spring ad-sales market, ad buyers and analysts say. More TV ad dollars are expected to move to cable channels, a shift that has accelerated in the past couple of years. But both […]
Facebook Video Production: Views Hitting All-Time Highs
Facebook reached a new high last month with almost 558 million video views, according to comScore’s February 2013 US Online Video Rankings. For the month, Facebook was second with 61.2 million unique video viewers — well behind Google/YouTube’s 150.6 million uniques. Facebook’s 558 million video views was third overall, way behind Google/YouTube’s 11.3 billion and […]
Behind The Scenes…. with BizBOXTV
Here are some behind the scenes snapshots from some of our recent video shoots! [wzslider autoplay=”true” interval=”2500″ lightbox=”true”]
“AUDI DRIVE” … It’s Your Turn Calgary! – Calgary Video
Calgary Video: “AUDI DRIVE” … It’s Your Turn Calgary! Are you ready to get your Audi Drive on, Calgary? In the fourth edition of our passion-fueled “Audi Drive” videos, we hear from one of our great Audi customers who shares his passions for this great city… as well as some of his great business success […]
It’s time to get your “AUDI DRIVE” on! Calgary Video
Calgary Video: It’s time to get your “AUDI DRIVE” on! This Spring… make success your mantra, Calgary! In the first edition of our great “Audi Drive” videos, hear one of our long time Audi customers share his passion for life in Calgary… hear him speak his business success mantra & discover how his Audi fits […]