Goodbye cute cat videos. YouTube’s top 10 list is all grown up
This year, YouTube looked at “views, shares, searches, parodies, remixes, and responses” to identify 10 videos that everyone was watching and talking about. Turns out, the majority of this year’s top 10 were not advertisements, they were videos that touched viewed on an emotional level to the point where they were compelled to share them […]
Need more proof of the power of video on the Web? Here it is.
Use of video on the Web for business has been the talk of the marketing world in 2012. If it isn’t already obvious to you, data from multiple sources confirm, yet again, the amount of video watched via the Internet continues to climb. It’s no wonder. As the benefits become more obvious, more businesses are […]
Online Video: Put Your Best Face Forward
What do people want? To connect. Marketers know that emotion plays a massive role in getting a message across. Consumers choose and stay loyal to certain products and brands because of how they make them feel – and what they broadcast about themselves. It’s no surprise that re-purposing TV commercials online is not nearly as […]
Calgary Advertising: 1/4 Top Brands Use Online Video
Of the more than 4,100 brands that advertised through national television and online video sites in October this year, almost a quarter (23%) used online video. Of those, 11% used online video exclusively. Internet communications and content companies, as well as resort and travel companies, were the most likely to use online video advertising exclusively, […]
Calgary Web Video Ads : 4 Tips
Calgary Web Video Ads : 4 Tips You’ve spent time money creating your web corporate video or videos, so take steps to make sure it gets the kind of attention you want it to get. Here are a few tips: 1. Don’t Show Your Web Video on Just Any Site – The study confirms the […]
Branded online video: boosts consumer engagement
Branded online videos are a great way to boost consumer engagement. Martha Stewart Living is investing in web video production in a big way. Lisa Gersh, CEO of MSL, recently told Digiday, “The biggest piece of change in consumer behavior is the . . . convergence of content and commerce. They want to learn about […]
Want a higher search ranking overnight? Use Web Video.
Some of the clear – and perhaps obvious – benefits of web video for businesses are: Expressing who you are and what you’re all about Educating viewers about your products, services and brand Boosting your credibility But did you know that web videos offer tremendous search engine optimization (SEO) benefits as well? More video = […]
Want a higher search ranking overnight? Video is the answer
Some of the clear – and perhaps obvious – benefits of online video for businesses are: Expressing who you are and what you’re all about Educating viewers about your products, services and brand Boosting your credibility But did you know that web videos offer tremendous search engine optimization (SEO) benefits as well? More video = […]
BizBOXTV Testimonial – Concorde Entertainment – Calgary Marketing Video
BizBOXTV: Calgary Video Marketing packs some punch. If you don’t have high-quality online videos to demonstrate your products or to communicate company news, you’re missing out. If a picture is worth a thousand words, then what’s the price of a video? The media landscape we are surrounded by today is dominated by television and […]
Calgary Advertising: Formulas for Winning Video Ad Campaigns
Calgary Advertising: Formulas for Winning Video Ad Campaigns BizBOXTV has been producing successful Calgary Advertising campaigns for it’s local and Canadian online video clients since 2009. With the continued rise of online video and social media, we put your message where it will be viewed… and engaged with. No other Calgary Advertising medium offers the […]