Online Video Audience Climbs to Nearly Half of All Americans

THE MEDIA SYSTEM

Online video penetration is up in the United States, with 48 percent of Americans now using the Internet as a vehicle for media consumption.

Nielsen’s cross-platform report for the second quarter of 2011 claims Internet viewing is now at a monthly average of 4 hours and 26 minutes per month, a 15 percent increase from 2010.

via Online Video Audience Climbs to Nearly Half