Online Video Ads More Effective Than TV

Advertising executives admit the tide of ads is changing and online video ads taking the lead, new research has found. Seventy-five percent of ad agency executives say that online video ads are more effective than traditional TV ads compared with just 17 percent who say they are less effective. That sentiment is shared when comparing […]

All of your posts, shares and ‘Likes’ tell a story. What’s yours saying?

Consider this: anyone, strangers included, can tell a great deal about you via your digital footprint; that is, the trail you leave behind as you share updates, post pictures or check into places. It’s likely that you’re broadcasting what you look like, where you work, where you’ve been, who you know, what you like to […]