Many professionals missing out on Social Media opportunity

Lisa Ostrikoff – Special to The Globe and Mail. First Published Thursday, Jul. 05 2012, 9:35 AM EDT This week’s assignment was to track down industry-specific business owners who are active on social media, and profile their use, strategies and tips. I chose to treat this as an experiment, searching for Canadian pharmacists, lawyers and accountants […]

Many professionals missing big opportunity

This week’s assignment was to track down industry-specific business owners who are active on social media, and profile their use, strategies and tips. I chose to treat this as an experiment, searching for Canadian pharmacists, lawyers and accountants on Twitter, specifically. At first glance, this was going to be simple: a few quick keyword/hashtag searches […]