Facebook Mobile Video Ads Soar
Facebook is starting to become a must-buy for big brands, because it has the reach and the impact they want. Now, according to ad agency executives, they think Facebook is finally poised to capture more TV ad dollars. “We see Facebook at a core pivot point,” says David Hewitt, VP and mobile lead at the […]
YouTube Stats: MASSIVE ↑ IN WATCH-TIME, MOBILE TRAFFIC & ADVERTISING SPENDS
YOUTUBE STATS: MUST-KNOW FOR MARKETERS Google recently announced it’s Q2 2015 results, and the report should convince any smart marketer that YouTube has a massive place in the now, and the future of online video consumption. Here are some of the key highlights critical for businesses to understand: YouTube Watch Time has increased by 60% year-over-year The […]
How To Go Viral
How To Go Viral Have you always wondered how some of those great brand videos rack up millions of views and shares and comments from all over the world? Watch + learn to discover the secret that more often than not serves as the initial spark behind most branded viral videos.More on “How To Go […]
Facebook Video Drives Huge Brand Engagement
Forget the old conventional wisdom that most page posts on Facebook contain images and think links, at least in terms of volume. In terms of interactions, video posts performed the strongest, followed by photos. Quintly said in its study: We found out that “moving pictures” are driving the highest interaction on Facebook. Videos, the highest engagement driver, are […]
Facebook Video Ads Taking On YouTube
FACEBOOK VIDEO ADS: a game changer Facebook is stepping up it’s video ad game in a big way. The social media giant has announced advertisers will only be charged if a video is viewed for at least 10 seconds vs being charged after a video would auto-play in the newsfeed for at least 3 […]
Twitter Video Marketing
Twitter Video Marketing – Your Turn It’s every savvy digital marketers dream to reach their audience in a relevant and memorable way. Online video marketing provides businesses and brands of all sizes with one of the best opportunities to connect with their audience in this way. Twitter video marketing is the latest tool in your video […]
Advertisers Flock To Facebook Video
Videos on Facebook now get 4 billion daily views, almost four times the figure from a year ago, according to Fortune. And it’s working for online publishers too: Buzzfeed had 500 million video views on Facebook in April, while Mic saw 33 million views from 8 videos in just two months. That kind of reach will […]
CANADA DIGITAL MEDIA TRENDS
CANADA DIGITAL MEDIA TRENDS: Canadian Internet Use Facts + Stats ” We Canadians love our Internet. In fact: Canada is one of the most ‘wired’ countries in the world, with 87% of Canadians connected. 99.5% of Canadians who use the Internet (26 Million)… use it every day.
Online Video Advertising On The Rise
Agency Survey: Online Video Advertising On The Rise In Canada Online Video Advertising is catching up with the levels of online video content consumed by Canadians, according to a new study from BrightRoll and IAB (Interactive Advertising Bureau of Canada). A survey of 100+ marketing & advertising agency execs reveals that 1/3 of agency requests […]
Automotive Advertising – Video Spotlight
Automotive Advertising – win with video More and more Dealerships are finally waking up to the power of digital Automotive Advertising. While many are still tied to the past, spending big bucks on traditional advertising – more and more Canadian dealerships are recognizing the power of BizBOXTV Video Advertising when it comes to their Automotive […]